"The strength of the team is each individual member.
The strength of each member is the team."
~ Phil Jackson
Our Values
Innovation
We are innovative in our approaches to technology and opportunities. We will always push the boundaries in everything we do.
TEAMWORK
We believe individuals don’t win Championships, teams do. From top to bottom we respect each other and work together to achieve our goals every day.
Acountability
We are accountable to ourselves, our team, and our customers.
Celebration
We celebrate our wins and those of our customers.
Transparency
We have open and honest communication with our team and our customers.
Our Team
About Kyle
Kyle helped found Legend Rings in 2013 with a passion for sports. He grew up playing Football, Baseball, Hockey & recognized how impactful winning a championship can be. His role now is to support the team, work with clients/partners & dream up the next big thing in the industry.
Kyle is married to his beautiful wife Laura and they have two dogs named Charlie & Ella. Kyle enjoys traveling as much as possible as well as competing in CrossFit and passionately supporting the Edmonton Oilers.
Kyle Ferbey
President & CEO
About Laura
Laura helped co-found Legend Rings in 2013. She has a passion for sports, growing up playing & now coaching volleyball with her father. Her role focuses on customer experience & brand identity.
She is married to her wonderful husband Kyle & they have two dogs (Charlie & Ella). Travel & Crossfit are her passions as well as cooking & baking.
Laura Ferbey
Chief Marketing Officer
About Dustin
As the Chief Production Officer, Dustin gets to work within the world of sports which he is very passionate about. He brings great knowledge of international business and communication to the table and aspires to make customers experiences as efficient as possible with his ease with technology.
Dustin is a passionate Edmonton Oilers fan. He enjoys a good book. He also loves travelling to new destinations and discovering new foods alongside his wife Sarah and his children Rafaël and Joëlle.
Dustin Ouellette
Chief Production Officer
About Sam
Sam has over 18 years of experience in sales & marketing, he joined the Legend Rings team in 2017 and it was a match made in heaven. Sam has a love of sports and passion for people. His focus is building strong relationships with his clients and bringing the best out of his team.
In Sam’s downtime you can find him traveling, breaking a sweat at the gym or on the basketball court. He believes faith, family and friends are the essential ingredients to a fulfilled life.
Sam Daniel
Director, Sales
About TJ
TJ has been a key member of the team since 2016. His role is to help grow the company by working with clients, building partnerships and ensuring the Legend Rings brand is recognized worldwide.
TJ is married to his beautiful wife Paige & they have a corgi named Cooper! TJ enjoys coaching hockey + lacrosse and loves to travel as much as possible.
TJ Fairall
Growth Manager
About Angel
Angel is a 3D designer with many years of experience in the industry. He transforms ideas into impressive Championship Ring designs.
His motivation is growth and success, but enjoying life and being happy is his ultimate goal. Soccer, pizza and movies (only good ones) never get wasted.
Angel Sanchez
Lead Designer
About Tyler
Tyler is extremely passionate about sports and has been a part of Championship teams in basketball, baseball and his favorite sport, golf. He graduated from University with a degree in business, majoring in management and truly enjoy working with people, whether that’s on a team in sports or as part of the team here at Legend Rings.
The passion Tyler has for sport is shared with his wife Stephanie and son Oliver.
Tyler Serbin
Legacy Builder
About Barry
With over 30 years selling Championship and Class rings, Barry is a veteran of the industry with a ton of passion. Barry’s love of selling and finding the perfect fit for customers is what makes him happy.
Family, friends and faith are the backbone of Barry’s life and he and his wife enjoy spending time with their kids and grandkids and simply enjoying nature. A love of all sports completes Barry’s days.
Barry Dmitri
Legacy Builder
About Braydon
Braydon role is to manage logistics, customer ordering and liase between all departments to ensure the customer experience is excellent.
Having a strong interest in sports has helped him flourish in his role at Legend Rings. Growing up, he Braydon played hockey for 15 years & is a passionate Edmonton Oilers fan.
Braydon is the proud owner of a goldendoodle puppy named Addy. He likes hiking, watching and playing sports. In his spare time, he enjoys spending time with his friends and family.
Braydon Gawlicki
Operations Administrator
About CAMEO
Cameo takes care of the outward-facing components of Legend Rings marketing - the social media, content, graphic design, ads, and whatever else comes across her desk, making sure Legend's championship-level values are reflected at every encounter.
Cameo joins Legend Rings from a rich marketing & sports background, having played varsity basketball for the University of Alberta Pandas, while earning a degree from the Alberta School of Business. Cameo is passionate about marketing, both from a visual and analytics perspective, which led her to start her own marketing company in 2022, Best Marketing Co. When she's not working on the next greatest marketing campaign, Cameo can be found golfing, hitting up sports games, or working on a new business idea or start-up.